• CASE STUDY
Driving Awareness Campaign
An interactive digital awareness experience for Abu Dhabi Police, combining CGI, AR, VR and gamified learning to promote road safety and encourage responsible driving across the UAE.
YEAR
2023 - 2021
AUTHORITIES
Abu Dhabi Police Traffic and Patrols Directorate
TECHNOLOGY
AI-powered Videos, CGI, Interactive Digital Platforms, VR, AR
- Production of CGI short films and motion graphics content
- Year-round digital awareness campaigns across multiple platforms
- Interactive experiences using VR and AR technologies
- Development of an educational police game promoting road safety
- Comprehensive media content for public awareness and engagement
A fully immersive digital awareness experience developed for Abu Dhabi Police Traffic and Patrols Directorate. The project utilized advanced digital media including CGI, AR and VR to deliver impactful road safety messages to the public.
Through creative storytelling, interactive simulations and gamified learning, the initiative strengthened traffic awareness and encouraged safer driving behaviors across Abu Dhabi.
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