• CASE STUDY
Summer Fire Safety Campaign
A four-month digital awareness campaign by Abu Dhabi Civil Defense, featuring interactive content, engaging visuals and public surveys to promote fire safety and measure impact across the community.
Year
2024 - 2025
AUTHORITIES
Abu Dhabi Civil Defense
TECHNOLOGY
Interactive Digital Media, Data Analytics, Motion Graphics
- Development of digital awareness content across social media platforms
- Creation of interactive visuals and educational storytelling to promote fire safety
- Design and execution of campaign strategy and performance tracking
- Conducting surveys to measure public engagement and campaign effectiveness
- Production of short awareness videos and infographics tailored for community outreach
The Summer Fire Safety Campaign was a four months digital awareness initiative designed to educate the community about fire prevention during the high risk summer season.
The campaign combined to simplify safety messages and reach diverse audiences storytelling, motion graphics and interactive content
By integrating data-driven insights and community feedback, the project enhanced public engagement and reinforced Abu Dhabi Civil Defense’s commitment to building a safer, more aware society.
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